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Program Overview

The year 2050 is a key moment in time – the world’s population will be 9 billion.  Food production needs are expected to rise by 60-70% and changing agronomic conditions will put pressure on agricultural yields.

Journey 2050 is an agriculture education program that challenges participants to answer the question “How will we sustainably feed 9 billion people by the year 2050?”

Are you up for the challenge? Journey 2050 can be completed in 6 hours or pick and choose the topics you want to learn about! Real-farm families will guide you through your journey.

Remember, every decision you make impacts our world’s sustainability – learn to balance social, economic and environmental factors at a local and global scale.

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This program is offered as a field trip in Calgary, Alberta as well as an online experience.

It is imperative that everyone understands how our present-day decisions impact our future lives and to showcase the importance of agriculture. There are thousands of opportunities, a constant stream of new innovations and a network of people who will help us feed the world by 2050.

Even the biggest journey starts with a single step forward. Our journey starts now.



Helping communities grow stronger with education

Agrium is committed to growing the next generation in mind, body and spirit. By partnering with others, we grow effective education programs to reach more children

We engage a variety of stakeholders in the development and implementation of our educational programming to have greater impact and reach. Our programs are often developed for youth and youth educators in partnership with not-for-profit organizations. We believe that youth education programs should be based on science, align with curriculum and teach sustainable practices that result in long-term positive change. We also believe in sharing with like-minded partners that can help extend the reach and evolve the programs.

We continually strive to improve the reach of our programs and the quality of the learning. We hope you enjoy the Journey 2050 program and look forward to hearing your thoughts.

Company Profile:
Agrium Inc. is a major global crop input Retail supplier of agricultural products and services in North America, South America and Australia and a leading global Wholesale producer and marketer of all three major agricultural nutrients and the premier supplier of specialty fertilizers in North America.

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Ag for Life


Ag for Life is a not for profit organization dedicated to building a greater understanding and appreciation of agriculture and its fundamental connection to life.

It is their mission to help Albertans understand the incredible depth and opportunity that agriculture affords. Bringing together some of Alberta’s strongest corporations from various sectors including agri-services, energy, financial, not for profit along with farmers, ranchers and community leaders, Ag for Life is dedicated to delivering educational programming that will serve to improve rural and farm safety and build a genuine understanding and appreciation of the importance agriculture has on lives.

Through close collaboration with not for profits, community leaders and government, Ag for Life develops, expands and offers hands-on educational programming to children, youth and adults with the goal of closing the knowledge gap between rural and urban populations, strengthening the agriculture sector so that it is sustainable over the long term, greatly reducing the number of farm fatalities and injuries and elevating the fundamental importance of having a strong and sustainable food producing community.

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Alberta Canola


The Alberta Canola Producers Commission (ACPC), founded in 1989, was the province’s first refundable checkoff producer organizations. The mandate of the Commission, reflected in its mission statement, is to increase the long term profitability of Alberta canola growers through research, promotional activities, consumer and producer education programs, and policy development. The Commission in no way regulates or is involved with the production, buying or selling of canola.

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Canola Oil:
One dietary message for consumers has not changed in a decade: eat less fat. This advice aims to help millions of North Americans reduce their risk of overweight, obesity and diabetes. In recent years, a new message about fat has emerged – the type of fat in the diet is also important. Canola oil is the best blend of fats for good health.

Canola Biodiesel:
The machines that power the Canadian economy – heavy equipment, long haul trucks, farm machinery, municipal fleets, generators – are powered by diesel fuel. Canola biodiesel is better for the environment than diesel. In almost every instance, biodiesel is the best alternative to help reduce greenhouse gas emissions and clean the air.

Vehicles currently burning diesel can easily make the switch to biodiesel today with no modification. This is about taking what we’re already doing and finding alternatives that are good for the environment, good for farmers and good for Canadians.

Canola Meal:
Canola meal is one of the most widely used protein sources in animal feeds. It has an excellent amino acid profile and it’s rich in vitamins and essential minerals. It is palatable and non-toxic.

A process has been patented to create a 90% protein isolate that has excellent nutritional and functional characteristics for human consumption. Canola meal is also a high-quality organic fertilizer.

Calgary Stampede

About_Us_CalgarySThe Calgary Stampede celebrates the people, the animals, the land, the traditions and the values that make up the unique spirit of the west.

The Calgary Stampede contributes to the quality of life in Calgary and southern Alberta through our world-renowned 10-day Stampede, year-round facilities, western events and several youth and agriculture programs. Exemplifying the theme We’re Greatest Together; we are a volunteer-supported, not-for-profit community organization that preserves and promotes western heritage and values. All revenue is reinvested into Calgary Stampede programs and facilities.

One of the largest projects in the Stampede’s history, the Agrium Western Event Centre is an ultra-modern showcase for western events, exhibition and sustainable agriculture education, unique in Western Canada. Designed to form a lasting connection between urban and rural communities, it hosts an engaging, globally-focused educational program called Journey 2050, and it plays a central role in making the Calgary Stampede a world-class, year-round gathering place.
Opened in June of 2014, the Agrium Western Event Centre is the new home for western events on Stampede Park, hosting national and international competitions, trade shows and exhibitions. The facility features a 250’x125′ ft. show floor in an arena that seats 2,500 guests plus VIP suites. An adjacent 20,000 sq. ft. multipurpose hall provides options as a show-ring or warm-up arena, stalling, tradeshows or concurrent events, and the building’s magnificent rotunda doubles as a grand entranceway and weekday classroom for the Journey 2050 program.

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National Agriculture in the Classroom

National Agriculture in the Classroom is a non-profit organization based in Gainesville, Florida made up of Agriculture in the Classroom programs in 48 states and six territories.

Its mission is to educate teachers and students in kindergarten through 12th grade about the importance of agriculture by incorporating agricultural concepts into reading, writing, math, science and social studies classroom instruction.

It reaches more than 160,000 teachers and 5 million students each year with its materials, programs and teacher workshops. NAITC partners with organizations like Agrium, Inc. on programs such as Journey 2050 to leverage its resources to reach more teachers and students.

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National Association of Agricultural Educators


THANK YOU to the National Association of Agricultural Educators for helping spread the word about Journey 2050!

NAAE is a federation of state agricultural educators associations with more than 7,800 members. Their members are involved in school-based agricultural education at any level, from middle school through post-secondary, and state and national agricultural education leaders.

They advocate for agricultural education, provide professional development for agricultural educators, and work to recruit and retain agricultural educators in the profession. They offer a variety of programs and services to support this three-pronged mission.

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Nutrients for Life Foundation


The Nutrients for Life Foundation aims to educate about the importance of responsible fertilizer use in growing healthy crops, increasing food production and feeding a growing population.

As a global organization, Nutrients for Life consists of members and collaborative partners that develop and distribute science-based materials to improve plant nutrient literacy, soil health knowledge and promotes fertilizer’s role in sustaining a growing population. All resources developed by Nutrients for Life are science-based and supported by agronomists, including those at the International Plant Nutrition Institute. The supplemental educational materials are based on the Foundation’s curriculum, Nourishing the Planet in the 21st Century, which has been reviewed by the Smithsonian Institution, the world’s largest museum complex and research organization.

Nutrients for Life is proud of their latest resource for high school teachers entitled Feeding the World & Protecting the Environment. Developed for use in advanced environmental science courses, students learn about essential plant nutrients, study the fertilizer-manufacturing processes, and examine the 4R Nutrient Stewardship framework. Additionally, students consider various federal regulations, such as the Clean Water Act, in relation to fertilizer-manufacturing. The spectrum of content, from production to stewardship on the farm, allows educators to share fertilizer’s impact in feeding the world.

The Journey 2050 program is a seamless partnership for Nutrients for Life and their mission.

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